Wednesday , 8 April 2026

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The Re-Brand

Why The Re-brand?

After much thought and nearly ten years dedicated to virtual reality, I’ve begun to feel a sense of disillusionment with the technology. Nevertheless, I’m not abandoning virtual reality; instead, I’ve found myself increasingly enjoying flatscreen gaming from the comfort of my sofa, using handheld consoles to catch up on both classic and new titles I might have overlooked.

With this in mind, I realised it was time to expand my content to include some flatscreen games. However, it didn’t seem appropriate to do so under The VR Realm name. Creating a separate website for handheld gaming would likely result in periods of inactivity for one of the sites. Therefore, I’ve chosen to combine the two and launch the Virtual Grip.

Why Virtual Grip?

In my quest to find the perfect name for the re-brand, I aimed to consider several factors:

A name that reflects VR
A name that incorporates handheld consoles
A name that encompasses gaming as a whole

Ultimately, I chose Virtual Grip, as it captures the essence of virtual reality with the term ‘virtual,’ while ‘grip’ relates to the idea of holding your handheld device during gameplay. Additionally, whether you’re immersed in virtual reality or enjoying flatscreen games, you can think of it as being in a virtual grip.

Copyright / Virtual Grip (formally The VR Realm) / 2016 -

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